Velans appoints Yeastar as strategic partner for the Cloud PBX segment

Velans Distribuidora, a player in the Brazilian market for 30 years, announced on September 24, 2024, that Yeastar would become its new strategic partner for the Cloud PBX segment, adding Yeastar’s product range to meet the needs of businesses seeking to combine traditional telephony with VOIP technology.

Reinaldo Pires, CEO of Velans, noted that Yeastar represents “a missing piece in our VOIP telephony portfolio.” He added that the product is “100 % software-based and can be installed on a local server or in a data center (cloud),” and highlighted its competitive pricing and advanced features such as integration with WhatsApp and Microsoft Teams.

Arya Zhou, Yeastar’s Global Sales Manager, said: “We are delighted with this new distribution partnership with Velans. This marks an important milestone as Yeastar expands its presence in the Brazilian market. I am confident that Brazilian channel partners will greatly benefit from Yeastar’s cloud communications and contact center solutions, complemented by Velans’ technical expertise and strong distribution network.”

With Yeastar as its partner, Velans aims to offer businesses a robust, secure, and complete communications solution, backed by a manufacturer recognized worldwide for the reliability and excellence of its solutions.

With each company bringing its experience—Yeastar with more than 18 years in the telecommunications market and Velans with three decades of business—the two are positioned to offer Brazilian customers innovative, integrated cloud telephony solutions.

The Yeastar team supports businesses and integrators in assessing their needs, selecting an architecture, and preparing for deployment.